Choiceplatform

Creating portraits that capture authentic moments

We specialise in mentoring photographers who want to develop a distinctive approach to portrait creation. Our guidance focuses on technical precision, compositional awareness, and the ability to direct subjects naturally.

Portrait photography session showing natural lighting setup

How we built this mentorship approach

2019

Foundation

Started with three photographers in Wellington, testing structured feedback sessions that prioritised specific technical improvements over general encouragement.

2021

International expansion

Adapted the model for remote delivery, developing review protocols that work across time zones and allow for asynchronous critique cycles.

2023

Specialisation

Narrowed focus exclusively to portrait photography, creating detailed frameworks for lighting analysis, subject direction, and post-processing consistency.

2024

Current model

Now supporting photographers in 18 countries through structured mentorship that combines regular portfolio reviews with targeted skill development.

What shapes our mentorship philosophy

Honest assessment

Every portfolio review identifies specific technical issues and compositional weaknesses. We prioritise actionable feedback over validation.

Systematic development

Skill progression follows a defined sequence. Each phase builds on documented improvements from the previous cycle.

Long-term commitment

Meaningful improvement requires sustained effort. Our mentorship model assumes multi-month engagement with consistent practice between sessions.

Who provides the mentorship

Our mentors work exclusively in portrait photography and have documented experience in both commercial and editorial contexts. Each brings a specific technical focus to their guidance approach.

Portrait of Freja Lindström reviewing lighting setup

Freja Lindström

Lead mentor — natural light portraits

Freja specialises in outdoor portrait sessions and teaches photographers how to read ambient light conditions. She developed the assessment framework we use for evaluating lighting decisions.

  • Published in 14 international photography magazines
  • Mentored 87 photographers since 2020
  • Conducts quarterly workshops on location scouting
Portrait of Takeshi Nakamura demonstrating studio setup

Takeshi Nakamura

Technical mentor — studio portraiture

Takeshi focuses on controlled lighting environments and post-processing workflows. His mentorship emphasises repeatable studio setups and consistent colour grading approaches.

  • Designed lighting templates used by 200+ photographers
  • Authored technical guides on modifier selection
  • Provides detailed critique on retouching decisions
156
Active mentorships

Photographers currently in structured development programmes

8
Average months

Typical duration of mentorship before photographers achieve portfolio consistency

2,340
Portfolio reviews

Detailed critiques delivered since programme inception

18
Countries

Geographic reach of current mentorship participants

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